Thinking of starting a business? STOP

Talk to us first.

StartSmart Business Consulting provides startup businesses strategy, brand development, and lending direction so you can build your business the right way from day one.

Our mission: To empower small businesses with the tools, capital access, and strategic guidance needed to grow sustainably.

Most new businesses fail because they don’t know what they don’t know.

Most new businesses fail because they don’t know what they don’t know.

Starting a business without guidance leads to:

- Wasted money

- Wrong legal or financial setup

- Confusing branding or zero brand strategy

- Weak marketing foundations

- Poor customer acquisition

- No access to capital

StartSmart helps you avoid pitfalls and build with confidence.

Small Business Consulting

Personalized startup guidance

Step-by-step roadmap

Business structure clarity

Lending Guidance & Capital Access

Financial setup

Business credit positioning

Commercial lending preparedness

Lender referral network

Start Up, Marketing and Branding

Brand identity + messaging

Logo direction

Digital presence and customer acquisition plan

Mortgage & Personal Financial Stability

Mortgage planning, refinancing support, and home-equity guidance for entrepreneurs.

Meet Your Business Strategists

We blend over 57+ years of commercial lending expertise with professional marketing and customer experience strategy to give you a clear, simple, and sustainable roadmap.

Jemerell Rogers

Funding Specialist

Heather Matta

Marketing Strategist

Frequently Asked Question

Do I need to already have a business formed?

No. We help you whether you’re still in the idea stage or already launched and feeling stuck. You don’t need anything “ready.” We help you figure out what comes next.

What types of businesses do you help?

We specialize in supporting early-stage entrepreneurs, first-time business owners, and startups. Whether you’re turning an idea into a business or trying to grow your first year, we guide you step-by-step so you avoid costly mistakes.

What services do you offer?

We provide business startup consulting, access to funding resources, marketing and brand strategy, and guidance on lending/credit readiness. Our goal is simple: help you start smart and grow sustainably.

How does the consulting process work?

We start with a discovery call to understand your goals. Then we create a simple, actionable roadmap tailored to your business — covering funding, strategy, brand presence, and next steps.

Is this just advice, or do you help me execute?

Both. We’ll tell you what to do, but we’ll also walk alongside you so you actually get it done. We remove confusion and give you clear, simple steps forward.

How much does it cost to get started?

Your first call is free. After that, we recommend a plan based on what you need — nothing more, nothing less. No upselling, no overwhelm.

Why choose StartSmart?

We combine real lending expertise, practical marketing strategy, and a simple approach that removes overwhelm. We exist to help you avoid pitfalls — and build a business that lasts.

Get In Touch

Assistance Hours

Mon – Sat 9:00am – 8:00pm

Sunday – CLOSED

Phone Number:

xxx-xxx-xxxx

Complete our short prequalification survey

Office: Austin, Texas

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